Expand your knowledge of the selling culture and enhance your powers of persuasion. The history of sales is brought back to life in this extensive compilation of over five hours of essential vintage marketing and sales training films. This (3) disc collection features classic training techniques and enduring tips guaranteed to turn prospects into profit regardless of the product. Fortunately, these films will not leave you with your pockets empty.
Included Content:
Helping You Sell
Length: 9 Minutes | Produced:1937
This film explains how direct mass selling was created on March 11, 1935 with the release and showing of the first sponsored auto film advertisement. With direct mass selling, large audiences can be exposed to propaganda or information without even having to talk with a car salesman. The narrator claims car salesmen had too much work to do when they had to know everything from engineering features to price info. A car salesman now can focus on appraisals, price negotiations, and closing the deal, thanks to new advancements in communication technology.
Hired
Length: 18 Minutes | Produced:1940
The father of a successful car salesman convinces his son to that he needs to take a more hands-on training approach with his car salesman force. This provides an interesting mix of car salesman tips and overtly happy business meetings!
Face in the Mirror
Length: 26 Minutes | Produced:1940
A psychological film for salesmen, this movie shows an introspective, self-reflective side to the art of business sales.
The Troubles of a Merchant and How to Stop Them
Length: 33 Minutes | Produced:1917
Unlike their Charlie Chaplin shorts, this early Essanay training film bears a somber tone as it assesses the problems afflicting a small business in serious danger of financial collapse. Magically, the installation of a National Cash Register restores the haphazard shops profitability
Sand on the Slippery Sidewalks of Sales
Length: 17 Minutes | Produced:1920s
Instilling the credo Good Service is the Sand on the Slippery Sidewalks that keeps sales from slipping away, this silent film was developed for Frigidaire to use as a training tool for servicemen. A quirky gem from the early days of selling, viewers will delight to live in an era where modern refrigeration rarely results in ruined social engagements
Selling America
Length: 21 Minutes | Produced:1938
A salesman gets classic selling advice from the greatest salesman to ever live, Benjamin Franklin. Dress and demeanor have changed over the centuries but influencing people to buy will always be based on human nature
International Moves the Browns to Sterling Street
Length: 20 Minutes | Produced:1941
International Silver sales training film that teaches salesmen to focus on selling the status that silverware will bring to your home
Another Cup Of Coffee
Length: 13 Minutes | Produced:1948
Prudential Insurance company salesman training film that focuses on the main points of prospecting new clients
The Things People Want
Length: 20 Minutes | Produced:1948
A rare sales training film starring a young John Forsythe of Charlies Angels. Highly informative and entertaining, the film focuses on the hierarchy of human needs and how these six needs; comfort, economy, safety, durability, appearance and performance, influence a persons purchasing decision
Selling as a Career
Length: 10 Minutes | Produced:1953
This historical instructional video examines the various responsibilities of the salesman as a liaison between the manufacturer and the consumer and includes an analysis of the knowledge and skills involved with a career in selling
Out of This World
Length: 23 Minutes | Produced:1954
Dupont presents an allegorical tale on the aspects good and bad food marketing. Join Whitey as she learns how to effectively use appetite appeal in packaging design and product displays to increase sales volume
Polaroid Dealer Announcement
Length: 17 Minutes | Produced:1964
This newsreel explores the Polaroid corporations carefully built leading position in the still camera marketplace with a particular focus on the ways in which their emotionally appealing advertising campaigns contributed to the companys overwhelming success during the 1960s